Trinity Audio Reporting - best practices

Trinity Audio Reporting - best practices

Introduction

In this manual, we’ll walk you through how to use the reporting widget from the Trinity Audio dashboard. If any questions arise, don’t hesitate to reach out to our team at support@trinityaudio.ai and we’ll make sure to help out.

Usage

Login to your dashboard user and navigate to the reporting tab:

Now, let's review the components that construct the reporting widget:

  1. Choose report source
  2. Choose time frame
  3. Choose dimensions
  4. Choose metrics
  5. Reset all choices
  6. Run the report
  7. Export the result to CSV
  8. Change amount of rows per page and move between pages

Choose report source

Choose time frame

Choose dimensions

Choose metrics

Reset all choices

Run the report

Export the result to CSV

Change amount of rows per page and move between pages

1. Report Source

Choose between the following options:

  • General performance: choose this to learn more about the performance of the product based on dimension like Date, user location, visited domain and more.
  • Content performance: choose this to learn more about the specific performance of individual stories, sections and more.

General performance: choose this to learn more about the performance of the product based on dimension like Date, user location, visited domain and more.

Content performance: choose this to learn more about the specific performance of individual stories, sections and more.

2. Time frame

Choose the time frame of the report.

Use one of the quick options:

  • Today
  • Yesterday
  • Last 3 days
  • Last 7 days
  • This month
  • Last month

Today

Yesterday

Last 3 days

Last 7 days

This month

Last month

Or use Custom Dates in order to choose the exact dates you would like to report on:

3. Dimensions

Functionality

  • All the dimensions that are highlighted and positioned above the line would be included in the report.
  • Add at least 1 dimension and maximum 5.
  • Add a dimension to the report be clicking on it or dragging it above the line.
  • Remove a dimension be dragging it below the line.
  • Change the order of the dimensions by dragging to them left and right. Most left dimension would be placed left in the output report.
  • Click on the arrows next to each dimension if you would like to order the report based on it.

All the dimensions that are highlighted and positioned above the line would be included in the report.

Add at least 1 dimension and maximum 5.

Add a dimension to the report be clicking on it or dragging it above the line.

Remove a dimension be dragging it below the line.

Change the order of the dimensions by dragging to them left and right. Most left dimension would be placed left in the output report.

Click on the arrows next to each dimension if you would like to order the report based on it.

Options

  • Day - The day in a date format
  • Hour - Hour of the day (UTC)
  • Domain - Top domain (for example:example.com)
  • Country - Country users came from (for example: US)
  • Device type - The Device the user used (mobile / desktop)
  • Player ID - The ID of the player used (see list of ID's in "Configuration / Players")
  • Player type - The type of the player used (for example: TTS player / Pulse / etc.)
  • Player name - The name of the player
  • Partner - Clients can pass such information to the player for internal breakdown.Learn more
  • Branded player name - The name of the branded player used
  • Theme name - The name of the theme loaded by the player
  • AB test - The AB test version used
  • Section 1 - First hierarchy of content structure.Learn more
  • Section 2 - Second hierarchy of content structure
  • Section 3 - Third hierarchy of content structure
  • Section 4 - Forth hierarchy of content structure
  • Section 5 - Fifth hierarchy of content structure
  • Language - The language of the content
  • Article ID - Article ID
  • Article - The title of the article

Day - The day in a date format

Hour - Hour of the day (UTC)

Domain - Top domain (for example: example.com)

Country - Country users came from (for example: US)

Device type - The Device the user used (mobile / desktop)

Player ID - The ID of the player used (see list of ID's in "Configuration / Players")

Player type - The type of the player used (for example: TTS player / Pulse / etc.)

Player name - The name of the player

Partner - Clients can pass such information to the player for internal breakdown. Learn more

Branded player name - The name of the branded player used

Theme name - The name of the theme loaded by the player

AB test - The AB test version used

Section 1 - First hierarchy of content structure. Learn more

Section 2 - Second hierarchy of content structure

Section 3 - Third hierarchy of content structure

Section 4 - Forth hierarchy of content structure

Section 5 - Fifth hierarchy of content structure

Language - The language of the content

Article ID - Article ID

Article - The title of the article

4. Metrics

Functionality

  • All the dimensions that are highlighted and positioned above the line would be included in the report.
  • Add at least 1 dimension.
  • Add a dimension to the report be clicking on it or dragging it above the line.
  • Remove a dimension be dragging it below the line.
  • Change the order of the dimensions by dragging to them left and right. Most left dimension would be placed left in the output report.
  • Click on the arrows next to each dimension if you would like to order the report based on it.

All the dimensions that are highlighted and positioned above the line would be included in the report.

Add at least 1 dimension.

Add a dimension to the report be clicking on it or dragging it above the line.

Remove a dimension be dragging it below the line.

Change the order of the dimensions by dragging to them left and right. Most left dimension would be placed left in the output report.

Click on the arrows next to each dimension if you would like to order the report based on it.

Options

  • Player Loads - the amount of time the player was load on the page
  • Clicks - amount of clicks users made
  • Articles played - amount of contents that started to play. If content recommendation is used, it could be higher than clicks
  • CTR - Click Through Rate. The amount of clicks divided by viewable player loads
  • LTR - Listen through Rate. The percentage of content that was completed by listeners
  • Revenue - Revenue from monetizing the player
  • Completion Rate - Percentage of plays that got to the end of the content
  • Audio Ads - amount of audio ads that were played
  • 25% Completion - amount of times users got to 25% of the content
  • 50% Completion - amount of times users got to 50% of the content
  • 75% Completion - amount of times users got to 75% of the content
  • 100% Completion - amount of times users got to 100% of the content
  • FAB Play - amount of clicks on the FAB that caused the player to start playing
  • FAB Pause - amount of pause clicks made from the FAB view
  • FAB Resume - amount of clicks on the FAB view that made the player resume playing
  • Viewability - amount of player loads that were actually viewed by the users
  • Avg Content Duration - the average duration of the content that played by the users
  • Ad Opps - amount of opportunities to play an ad
  • Fill Rate - amount of ads played out of the opportunities that the player had
  • CPM - the revenue generated for every 1,000 ads
  • Player paused - amount of clicks on the player that caused the player to pause the content
  • Player resumed - amount of clicks on the player that caused the player to resume the content

Player Loads - the amount of time the player was load on the page

Clicks - amount of clicks users made

Articles played - amount of contents that started to play. If content recommendation is used, it could be higher than clicks

CTR - Click Through Rate. The amount of clicks divided by viewable player loads

LTR - Listen through Rate. The percentage of content that was completed by listeners

Revenue - Revenue from monetizing the player

Completion Rate - Percentage of plays that got to the end of the content

Audio Ads - amount of audio ads that were played

25% Completion - amount of times users got to 25% of the content

50% Completion - amount of times users got to 50% of the content

75% Completion - amount of times users got to 75% of the content

100% Completion - amount of times users got to 100% of the content

FAB Play - amount of clicks on the FAB that caused the player to start playing

FAB Pause - amount of pause clicks made from the FAB view

FAB Resume - amount of clicks on the FAB view that made the player resume playing

Viewability - amount of player loads that were actually viewed by the users

Avg Content Duration - the average duration of the content that played by the users

Ad Opps - amount of opportunities to play an ad

Fill Rate - amount of ads played out of the opportunities that the player had

CPM - the revenue generated for every 1,000 ads

Player paused - amount of clicks on the player that caused the player to pause the content

Player resumed - amount of clicks on the player that caused the player to resume the content

5. Reset all choices

Use this button to reset all selection made for the report.

Conclusion

We hope this guide helps you figure out how to use the reporting widget. If you need any further assistance or have questions, don't hesitate to reach out to our team for support via support@trinityaudio.ai.

Happy listening from all of us at Trinity Audio!

FAQ

What is the difference between General Performance and Content Performance reports?

  • The General Performance report is best for high-level technical and geographic data, such as user location (Country), device type, or specific domains. The Content Performance report is designed to give you deep insights into how specific editorial items are performing, allowing you to track individual stories, sections, or article titles.
  • How do I customize and organize the data columns in my report?

  • You can include between 1 and 5 dimensions by dragging them above the selection line in the "Dimensions" tab. To change the order of the columns in your final report, simply drag the dimensions left or right; the dimension furthest to the left in the dashboard will appear as the first column in your exported file.
  • What do "LTR" and "Completion Rate" actually measure?

    LTR (Listen Through Rate) measures the percentage of the total content that was completed by your listeners, which is a key indicator of audience engagement. Completion Rate specifically tracks the percentage of "plays" that reached the very end of the content. You can also break this down further by looking at the 25%, 50%, and 75% completion metrics to see exactly where users might be dropping off.

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